Friday, March 29, 2019
Logistics Manager Role and Responsibilities
Logistics Manager parting and ResponsibilitiesQuestion 1The activities that a logistics jitney king be obligated argon1- Traffic and TransportationIt is sensible movement of goods. Transportation has an main(prenominal) role in the supply chain and it deal amount to high bells. The logistic theater directors guide to choose the most effective combination of dishonour to improve value to the comp both and guests. The forms of transference be Pipeline, sea, railway, air, etc.2- repositing and fundW behousing are the activities of storing, receiving shipping materials for cropion and diffusion centers. It overly includes managing human resources.3- Material/Product Handling wholeocation and movements of product and materials and its distribution within the store. This includes launch procedures, picking up and shipment areas on warehouse. The logistic manager ask to consecrate the type of equipment and storage de evils used to cut through the product.4- Invent ory rig and managementThe logistic manager has the responsibility to project that register takes are balanced and make sure the register is accurate. The blood levels necessitate to be checked for replenishments either by monitoring shipments of secerns, account of production or placement of new orders. The take stock accuracy postulate to be check against system. Logistic managers essential to schedule physical ancestry checks and cross those numbers against the system. If there is any inaccuracy those removes to be alter on the system and inventory replenished if require. Inventory control minimizes inventory and subvert charge.5- Order fulfillmentThose are the activities of filling and shipping of guest orders. The happen clock period for order fulfillments are consequential to control and minimize guests top off clips.6- Demand signalingForecasting is important dexterity of inventory. Forecasting postulates to be accurate and reliable and logistic managers need to develop the forecast with trade part at the most accuracy, as high inventories are attributed to poor forecasting.7- Production planning and schedulingThe logistic manager needs to work closely with production planning in order to coordinate shipments and market demand.8- ProcurementProcurement negotiates contracts deliveries for product and withal selects suppliers. The logistic manager control the transportation cost based on location and cost of materials necessary for production.9- Customer runThe logistics managers need to ensure the client receives the product at the chastise time, place and with quality. The logistic manages needs to be anguish with inventory levels and locations to assure right time and place end be met. Also that order fill in rate are complete. All 15 listed activities are connected and pertain customer satisfaction.10- Plant and warehouse site selectionThe Logistic manager needs to choose, location, size and quantity if warehouse s based the inventory size.11- Part and Service supportThis action at law is in particular important for technical product. The replacement of spare parts and repair are also part of the customer support and redevelopment as gross revenue to customers do not ends with the delivery of products.12- Reverse logisticsThe main focus of release logistics is to undertake costs by managing the employ of materials. Those include returns, reuse, repair, recycling and temperament of those in the reverse journey from the customer to the firms warehouse and or supplier.13- protecting(prenominal) PackingThe boxing is link to the type of boxing needed for each mode of transportation and also the storage of product. Each mode of transportation office need different fisticuffs and that needs to be knowing to minimize risk of damaging the product and skip costs.14- Information cautionAnalysis control, manipulation collections, maintenance and storage of data related to logistics is iod in of the responsibilities of a manager. The data is important as it drive the decision process.15- lay aside and Scrap disposalSalvage and scrap material have to be disposed and the logistic managers needs to manage that those are properly handled and change to specialized companies. Today there are more and more familiar continues with environment and companies to responsibly address their waste.Question 2The four dimensions of customer services and how these elements affect the cost centers of both buyer and marketers areA). periodFor the buyer perspective time means lead times, the order bike and replenishment. As for the sellers time means the order management process and visiting card to Cash process.The factors that affect time are the degree in which logistics control the elements of lead time. Seller need to control processes of order picking, shipment of orders and order processing. Consequently, Logistics manager needs to control consistence across the order rhyt hm especially length and duration. If that is not controlled it lead impact inventory levels for the buyers.The sellers need to work on improvements of cost centers that leave behind result in the cost effective savings for the company and give the highest customer service returns. bear times will affect both buyers which expect lower inventories and sellers that bewilder for productivity savings and improvements. Therefore, time is very important for customer service.B). reliabilityFrom buyers prospective dependability and trust is important because it a minimize inventory levels considering the lead time is immutable. The buyers that dope rely on orders arriving at stable time could compensate their inventory based on those times and reduce or eliminate their safety stock quantity.As for sellers dependability it is important as they can rely on buyers to run logistic department with stable lead times.Cycle time flat affects buyers inventory level and stock out costs. If le ad time is stable will reduce uncertainty of buyers. In the other hand if cycle time is perilous it will reach delays and bolshie of sales for buyers in which will growth costs.As for sellers if they can translate stable and reliable lead time to buyers it will create a differentiation in product and create competitive advantage against other competitors. In the other hand, if cycle time is unstable and create extra costs for buyers. The sellers might receive claims imputable to buyers delays and loss of revenue. That is why dependability is so important and both buyers and sellers need to rely on stable cycle times.Safe delivery is other important part of any logistic system. If products are lost or arrive damaged the buyers wont be able to sell or use the product. When damaged product happens it will affect several buyers departments much(prenominal) as inventory, merchandising and production and those can create high costs. some other important point is if buyers receive damage products they will need to sum up inventory levels for the future to account for damaged product risks which would generate shape up costs to buyers.Correct orders are another important part of the logistic system, buyers needs to trust that filling orders will be accurate. If there is an inaccuracy it might cause loss of sales and or production. If customer is unsatisfied with the inaccuracy and they will need to reorder the product and they might choose other competitors to order from.As for the sellers the correct orders results in high dependability from buyers. If there is inaccuracy buyers might claim the sellers causing summation of costs. Further it might cause loss of sales and trustability.C). CommunicationsCommunication with buyers is important to monitor the customer service level and dependability. The discourses needs to be both ways buyers to sellers and vice versa and constantly open. As regular communication is needed to ensure efficiency on physical dist ribution.There are three types of communications and those can be performed manually, electronically or through an instruction system.Pre- transactionIt includes genuine product availability, delivery dates. Pre- transition provides buyers with information in which decisions are made. This communication is directly related to the companys police towards customer service.TransactionThis provides both sellers and buyers with information about order filling, process of picking the product out inventory including time required.Buyers need information on their orders and the update state of those. They will then communicate with sellers to have an update on the information. During communications sellers can assess inventory availability and if any product is not usable they then communicate with buyers. Buyers and sellers can also communicate on condition of shipments.Pos- transactionThis type communication is after sales service for buyers. It is related to returns, assembly or repa irs.The sellers need to be efficient and provide retort quickly to differentiate from other competitors even if that includes returning product because buyers are not unsatisfied.D). ConvenienceBuyers might have different requirements and sellers need to be flexible to accommodate those. They might require different packing, mode of transportation, carriers or delivery dates.Seller or more specifically logistic manager need to factor buyers requirements in ground of costs and provide service level as reasonably required. Flexibility allows for sellers to be perceived as convenient and accommodating. Although, flexibility is needed sellers need to carefully analyze those requirements and punish to create a pattern among those.Customer service activities are dearly-won and sellers need to examine those carefully to improve revenues and or address any loss of profit. Logistic managers need to determine the right level of customer service as it is more difficult to imitate, the cost associated with each activity must be beneficial for the seller the ideal is that the level of customer service costs equal to its profit return and also provide competitive advantage.Question 3Marketing port wines with logistics in call of physical distribution and or outbound. As logistics is liable for the transportation, storage and on time delivery of product to customers. In which porthole with marketing in terms of being the key ability to provide product at the right quantity, time and place. The four basic concepts of market variety and how logistic interface arePriceIn term of prices logistic needs to adjust quantities in order to receive the most competitive prices for transportation modes. The price discount received for bulk heaps shipments offered by shippers are important and logistics need to manager those in order to have competitive prices. As customer might also might be offered discount price on bulk volume the transportation rates discount in terms of wei ghts or volume are beneficial for both customer and seller as reduce total transportation costs. It is not always feasible to benefit from the transportations rates however logistics needs to manager to investigate those in the market.As per inventory logistics will also be part of the volume sold in different prices ranges and those will also affect the inventory levels and repleshiment times. Marketing will also inform logistics of the of the different sales projects in particular times of the year and special price rates that is needed to meet projected demand.ProductMarketing main concern is product and its physical characteristics. much(prenominal) as their size, weight and type of packing. All those are physical properties that affect the logistics system as they will be responsible to move and store .Physical dimensions affect movements system and transportation such as equipment handling, pallets, packing and others. Consequently, it is important that logistics managers wo rk with marketing in terms of enceinte an input when marketing is working on physical characteristics of a product. Logistics also needs to work with marketing on creating specifications for new packing in terms of sizes and weight in order to minimize transportation issues such as inefficiently use of container space, use of size pallets on any issue that might cause damaged product.If marketing works with logistics managers they can recommend changes that could make product friendly to the logistics system and reduce costs that would have an effect on product sales.It is important also that marketing works with logistics in term of developing consumer packing, as it might entrance sales. Marketing is concern with its appearance and the information provided to the customers. For logistics they are concern if the consumer packing fits the external packing, basically all dimensions that influence the logistics system including the protection of the product. The consumer packing wil l affect materials handling, transportation and warehouse.PromotionMarketing spend millions in promotion such as campaigns and advertising l that will increase sales. Marketing works with push and leave off sales strategies which means marketing can push to the distribution channels to the customer or pull it or a combination of both. The pull approach usually caused a high quantity random product demand by customers therefore Marketing should work with logistics as those promotions which affect inventory levels as logistics managers need to ensure that quantities are available for sales. Although push strategy allows for marketing to call off the consumers respond to product in a more organized way, the interface of marketing and logistics is still important because allows for logistic to work in farm to have the optimal inventory level needed.PlacePlace is directly related to the distribution channels. Marketing work on decisions such as selling product to wholesale or to reta ils or both. For logistics managers those decisions directly affect the logistics system requirements.In my opinion, the most important component of the marketing mix is Product, most specifically consumer packing. With the growing consumer demand on Eco friendly packing, reduces, reuse and recycle marketing is forced into a position of redesign their consumer packing. The fundamental interaction between marketing and logistics is particular important, because the different trades off that need to be made when choosing a new packing. While logistic will be concern with reducing storage, weight and sizes, marketing will be concern with attracting consumers attention and reinforce brand image. Product also has distribution and storage that directly affect costs, performance and lead times.Therefore, Marketing and logistics poor cooperation in terms of product consumers packing can lead to higher packing costs, transportation costs and longer transit lead times.ReferencesThe open unive rsity of Hong Kong , social unit 1 Unit 2 MKTB371 Logistics
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